6 Tips for Beautiful Portraits on Location

The post 6 Tips for Beautiful Portraits on Location appeared first on Digital Photography School. It was authored by Darlene Hildebrandt. Struggling to capture great on-location portraits? You’re not alone. Unlike studio portrait photography, photoshoots on location can be unpredictable and stressful. Even if you’re using a flash, you generally need to factor in the… Continue reading 6 Tips for Beautiful Portraits on Location

Capturing emotion in your commercial portraits

Emotion has a powerful influence over our everyday purchasing decisions, and this year, new research from the research consultancy Brand Keys revealed just how far that influence goes. In 1997, researchers found that rational considerations weighed more heavily than emotional ones when driving brand loyalty. However, that’s changed today, with emotional considerations outpacing rational ones.… Continue reading Capturing emotion in your commercial portraits

Bookkeeping tips for freelance photographers

The life of a professional photographer is defined, in part, by the once-in-a-lifetime moments: the trips to faraway places, the collaborations with stylists and other artists, and the chance to work with inspiring brands. But behind every exciting moment are countless not-so-exciting moments: the travel logistics, the gear rentals, the invoices, the bills, and perhaps… Continue reading Bookkeeping tips for freelance photographers

Using rental equipment to elevate your commercial photoshoots

Between $3,000 cameras, $1,000 lenses, $500 speedlights, and $300 LED panels, photo studio costs can add up quickly. It can also be a pain to store and transport all your gear, especially when you add 16-pound c-stands and giant octaboxes into the mix. “Not only do photographers have to haul everything from shoot to shoot,… Continue reading Using rental equipment to elevate your commercial photoshoots

Tips for photographers on how to tackle pre-shoot anxiety

Consider this: according to research from the Yale Center for Emotional Intelligence, artists experience more stress and anxiety when compared to those in other fields, but they also measure higher in terms of strengths such as hope or ego resilience—or the ability to recover from difficult times. In other words, artists might have more anxiety… Continue reading Tips for photographers on how to tackle pre-shoot anxiety

Why Northern and Southern Hemisphere seasons matter in Licensing

A few years back, Aldi Australia released a Christmas commercial set in a small, snow-blanketed Scandinavian village. The spot followed Johan, a young man returning from a trip to Australia with stories of a warm Christmas, complete with surfing and summer foods. While the elders of the village were skeptical, they eventually came around to… Continue reading Why Northern and Southern Hemisphere seasons matter in Licensing

Tips for incorporating action photography into your commercial portfolio

In 2002, Nike won an Emmy for Move, a campaign featuring gymnasts, joggers, basketballers, hockey players, footballers, and more in constant motion: skating, dribbling, sprinting, vaulting, and dunking. In 2003, Apple’s iPod Silhouettes campaign highlighted people mid-dance, capturing the energy of movement. And in 2012, Red Bull financed the skydiver Felix Baumgartner, as he broke… Continue reading Tips for incorporating action photography into your commercial portfolio

Tuscan dreams in Tennessee: These Olive Garden engagement pictures are going viral

Shea Craven loves a good, unconventional photoshoot location. She once shot in a Big Lots parking lot. Hunter LaShea Photography/Shea Cravens Engagement photos in the Italian countryside? Weathered stone, cypress trees? And the light? Don’t get us started with the light. What photographer coudl resist? Though a lovely idea, it was a bit far for… Continue reading Tuscan dreams in Tennessee: These Olive Garden engagement pictures are going viral

7 Tips for Stunning Black and White Portrait Photography

The post 7 Tips for Stunning Black and White Portrait Photography appeared first on Digital Photography School. It was authored by John McIntire. Black and white portrait photography is beautiful, it’s powerful, and it often seems to communicate more than just a subject. But how can you capture gorgeous black and white portraits? What are… Continue reading 7 Tips for Stunning Black and White Portrait Photography