Licensing Contributor Kaitlyn Sawyer gives insight on capturing emotion and embracing diversity in commercial advertising

At 500px amazing photography is at our core, but these photos would not be possible without the talented people behind the lens. The 500px Spotlight series highlights the global and diverse photographers that are part of the 500px Community. This week we are excited to introduce you to Licensing Contributor Kaitlyn Sawyer. Kaitlyn Sawyer is… Continue reading Licensing Contributor Kaitlyn Sawyer gives insight on capturing emotion and embracing diversity in commercial advertising

Spotlight: 500px Prime Creator Iza Lyson

Meet our newest 500px Prime Creator and learn more about how Licensing is creating a more inclusive world through visual storytelling. Iza Lyson is a Polish photographer specializing in dog photography and lifestyle content. Having been a 500px Contributor for over eight years, her Portfolio has captured the attention of 500px for its stunning and… Continue reading Spotlight: 500px Prime Creator Iza Lyson

Meet the 500px Global Photography Awards Commercial Content Category Winner

The 2022 500px Global Photography Awards serves creatives working with photography and provides them a chance to showcase their skill and be rewarded for it. The second edition of the competition consisted of six categories: Technical, Storytelling, Commercial Content, Documentary, Fine Art, and Landscape. Today on the blog we’re talking with the winner of the… Continue reading Meet the 500px Global Photography Awards Commercial Content Category Winner

Why Northern and Southern Hemisphere seasons matter in Licensing

A few years back, Aldi Australia released a Christmas commercial set in a small, snow-blanketed Scandinavian village. The spot followed Johan, a young man returning from a trip to Australia with stories of a warm Christmas, complete with surfing and summer foods. While the elders of the village were skeptical, they eventually came around to… Continue reading Why Northern and Southern Hemisphere seasons matter in Licensing

How to manage your creative budget

Late last year, a survey from Upwork revealed that 59 million Americans performed freelance work in 2021, with more than half (56%) of non-freelancers saying that they’re likely to do so in the future. For creative professionals like photographers, freelancing offers its fair share of perks: you get to be your own boss, set your… Continue reading How to manage your creative budget

2022 fall trends to start shooting now!

With the back-to-school season on the horizon, and the fall and winter holidays arriving shortly thereafter, we’re entering a busy time for retail and marketing. What’s more, research from McKinsey indicates that more consumers in the US are trying new brands than they did in 2020 and 2021, meaning that companies and advertisers will have… Continue reading 2022 fall trends to start shooting now!

7 Photography Jobs You Wish You Had

The global digital photography market is expected to reach $149.98 billion by 2026, growing from $79.12 in 2017. Cameras are getting better, and editing software is getting smarter. The technology is more accessible than it’s ever been, and interest in the medium—and the profession—is on the rise. According to a 2018 survey by PDN, the… Continue reading 7 Photography Jobs You Wish You Had

How to effectively capture texture in your commercial content (Part 2)

More than a decade ago, the camera brand Leica revealed an eye-catching print and outdoor ad campaign in Switzerland, featuring photographs of various textures found throughout everyday city life: wood, metal, bricks, and more. The ads were installed on real-life walls of the same texture, revealing the up-close details of each surface. The goal was… Continue reading How to effectively capture texture in your commercial content (Part 2)

21 Poses to Try When Photographing Men

While photos of male models were once limited to underwear ads with six-pack abs, the field is changing—for the better. With major brands turning to street-casting and alternative modeling agencies, photographers now have more freedom to experiment with how they portray male individuality and masculinity. Masculinity is complex and multi-faceted; it means something different for… Continue reading 21 Poses to Try When Photographing Men