Black and white street photography has a long history, dating back to the 1930s, when Henri Cartier-Bresson roamed the hidden corners of Paris and Walker Evans and Helen Levitt rode the New York City subway. In the following decades, even as color photography began to dominate—first in advertising, then in fine art—pioneering street photographers continued… Continue reading 11 tips for better black and white street photography
Category: texture
Auto Added by WPeMatico
A guide to creating abstract photography that sells
In the world of Licensing, there are certain genres and content types that are considered evergreen content. Evergreen content is content that sells again and again, without becoming outdated or stale in the commercial industry. In order for a photo to sell multiple times, it typically has the potential to fulfill a variety of needs.… Continue reading A guide to creating abstract photography that sells
How to effectively capture texture in your commercial content (Part 2)
More than a decade ago, the camera brand Leica revealed an eye-catching print and outdoor ad campaign in Switzerland, featuring photographs of various textures found throughout everyday city life: wood, metal, bricks, and more. The ads were installed on real-life walls of the same texture, revealing the up-close details of each surface. The goal was… Continue reading How to effectively capture texture in your commercial content (Part 2)
Why texture is important in your commercial content (part 1)
A few years ago, research by professors at the University of Washington Foster School of Business, Brigham Young University, San Diego State University, and the University of Illinois revealed that advertisements that trigger our sense of touch inspire customers to purchase products more quickly than those focusing primarily on sight or sound. Markets have long… Continue reading Why texture is important in your commercial content (part 1)
Four studio backdrops you can make yourself for your Licensing shoots
If you’ve spent time with Annie Leibovitz’s iconic work for Vanity Fair, you might be familiar with her signature use of canvas backdrops. Many of them were created by the artist Sarah Oliphant, who’s made breathtaking backgrounds for the pages of Vogue and the runways of Oscar de la Renta. Over the years, Oliphant Studio’s… Continue reading Four studio backdrops you can make yourself for your Licensing shoots
Make Food Look Yummy!
Who doesn’t enjoy a good meal? Be it teatime or a scrumptious feast, there is barely anyone who does not find solace in a full plate. Now you can exhibit your appreciation of food through your photographs by keeping a few simple, hearty tips in mind. Always try different angles to make your food look… Continue reading Make Food Look Yummy!
How to use a monochrome color palette to elevate your photography
If you’re a film buff, you know that some movies revolve around a single color. The Matrix, for example, includes scenes with a signature green hue, meant to represent the virtual world. Wes Anderson famously used variations of pink in The Grand Budapest Hotel. The Three Colours trilogy, a series of French films by Krzysztof… Continue reading How to use a monochrome color palette to elevate your photography