When licensing images for commercial purposes, it’s important to know when to get a proper release. At 500px there are two types of releases that Licensing Contributors need to know about. A model release and a property release. A model release is needed for any identifiable people in a photo. If a person is underage,… Continue reading Property Release 101: Trademarks, copyright, and IP
Category: stock
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In focus: LGBTQ+ representation within Licensing
Accurate and inclusive representation within commercial advertising has helped usher in a new era of advertising standards. Today, consumers demand more from the brands and companies they support. A 2018 report released by Getty Images found that 63% of consumers buy from brands that represent people like themselves, and 71% of consumers say it’s important… Continue reading In focus: LGBTQ+ representation within Licensing
Spotlight on 500px Prime Creator Ashvini Sihra
The 500px Prime Creator program recognizes photographers who excel in Licensing and Commercial Photography. Our Prime Creators will serve as ambassadors of the 500px Licensing Collection, showcasing their exceptional talent and representing the best of the best. Meet our newest 500px Prime Creator and learn more about how Licensing is creating a more inclusive world… Continue reading Spotlight on 500px Prime Creator Ashvini Sihra
Make more sales from your Licensing portfolio with immersive content!
Within advertising, there is a lot of thought and psychology behind which images work best at connecting with an audience and how these images are presented. Brands are always looking for ways to ensure that viewers not only remember their advertisements, but also feel a resonance or connection with the imagery. In 2018 Right Left… Continue reading Make more sales from your Licensing portfolio with immersive content!
7 ways to make the most of your location and create content that sells
According to a new trend report by Expedia, Hotels.com, and Vrbo, 2023 will be a year of exploration, with travelers interested in bustling city culture, rustic outdoorsy lodges, and unconventional “hidden gem” destinations. For commercial photographers, who not only stay up-to-date on trends but also help set them, the new year poses an opportunity to… Continue reading 7 ways to make the most of your location and create content that sells
Think like an image buyer and sell your content!
The world of commercial photography evolves at lightning speed, but you can anticipate the trends if you tap into what buyers want in real-time. Over on Getty Images, for instance, the start of this year saw a rise in searches for “family vacation” and “family reunion,” indicating increased demand for photos of people spending time… Continue reading Think like an image buyer and sell your content!
How to engage Gen Z in your commercial portfolio
They’re on track to be the best-educated generation yet. 49% get most of their news from social media. 49% work remotely at least some of the time. They’re 20% more likely than other generations to try a new product to see how it compares to their current brand. 75% agree that the world is at… Continue reading How to engage Gen Z in your commercial portfolio
Our evolving connection with food and how to visualize it in commercial advertising
According to research recently released by Oxford University, vegan, vegetarian, and flexitarian diets aren’t only healthier, but in countries like the US, UK, Australia, and parts of Western Europe, they’re also cheaper. What’s more, researchers found that it would be possible to make sustainable and healthy eating affordable everywhere within the next ten years, as… Continue reading Our evolving connection with food and how to visualize it in commercial advertising
Tips for incorporating action photography into your commercial portfolio
In 2002, Nike won an Emmy for Move, a campaign featuring gymnasts, joggers, basketballers, hockey players, footballers, and more in constant motion: skating, dribbling, sprinting, vaulting, and dunking. In 2003, Apple’s iPod Silhouettes campaign highlighted people mid-dance, capturing the energy of movement. And in 2012, Red Bull financed the skydiver Felix Baumgartner, as he broke… Continue reading Tips for incorporating action photography into your commercial portfolio
These Are the First 100% AI-Generated Stock Photos of People
Smarterpix, Germany’s leading stock photo agency, has announced an industry-first: a set of stock portraits that are 100% generated by artificial intelligence (AI) and available for legal licensing. Smarterpix is operated by PantherMedia, the first microstock agency in Germany, which partnered with VAIsual, a technology company that pioneers algorithms and solutions to generate synthetic licensed… Continue reading These Are the First 100% AI-Generated Stock Photos of People