According to forecasters, digital advertising is growing faster than experts previously predicted. Agencies say that 2021 was a record year for ad spending, and some predict that social media advertising will soon surpass spending on TV ads. The world of advertising is growing, and it’s also changing, and brands will have to keep up in… Continue reading How to break down barriers within your Licensing content
Tag: tone
Best microphones for podcasting in 2022
Abby Ferguson Best overall Shure SM7B Check Price Best USB Shure MV7 Check Price Best for beginners Blue Yeti Check Price Microphones for podcasting, like the medium itself, have become more accessible and popular in recent years. Thanks to its adaptability, podcasting has established itself as a mainstay of many brands’ marketing strategies. And this… Continue reading Best microphones for podcasting in 2022
40 Free Black-and-White Presets for Lightroom to Convert Photos to Monochrome
Adobe Lightroom is an amazing piece of software that can style your images in countless ways, with options to adjust the contrast, tone curve, colors, grain, and so much more! This article is a showcase of 40+ of the best free Lightroom presets and top premium Lightroom black and white presets for converting photos to… Continue reading 40 Free Black-and-White Presets for Lightroom to Convert Photos to Monochrome
9 famous photography books everyone should have in their collection
Dan Bracaglia This post has been updated. It was originally published on July 23, 2019. A well-curated photo bookshelf can be an excellent source of inspiration when it comes to your own photo projects. Cracking open a nicely bound photography book focuses the eye in ways that just can’t be duplicated when scrolling through Instagram.… Continue reading 9 famous photography books everyone should have in their collection
For the film lover: How to choose your camera and film type
In 2017, Kodak brought back Ektachrome color-positive film; in 2018, they revived T-Max P3200 B&W film. In 2019, FujiFilm announced they’d bring back black and white film, launching Neopan 100 Acros II in both 35mm and 120 formats. And this year, Kodak brought back the 120 version of Gold 200. It’s safe to say that… Continue reading For the film lover: How to choose your camera and film type
How to Process Raw Photos With Filmulator (Free for Windows and Linux)
Filmulator is an open-source raw photo editor based around the filming developing process, with a library management feature to help you organise your photographs. It’s free and available for both Windows and Linux users. Here, we’ll take a look at its main features and walk you through how to edit your images. How to Process… Continue reading How to Process Raw Photos With Filmulator (Free for Windows and Linux)
100 Free Photoshop Actions (And How to Make Your Own)
Photoshop actions capture all of the steps needed to transform a file and let you apply them with just one click. And with a single click, you can take the creative photo effect and workflow steps from another artist and add them to your own picture, creating everything from improved portraits to radically altered double-images. … Continue reading 100 Free Photoshop Actions (And How to Make Your Own)
20+ Stunning images with complementary colors
In 1961s, Fred Herzog photographed a woman on the street, with just her green skirt and red stockings visible in the frame. In 1972, Helen Levitt photographed kids in New York City, dressed in various shades of yellow and purple. In the 1980s, Martin Parr photographed an ice cream shop in an English beach suburb,… Continue reading 20+ Stunning images with complementary colors
How to Build a Basic Photo Post-Processing Workflow With Adobe Camera Raw
Photographing in RAW format gives you the best options for your post-processing as it’s retaining all the information from when you took the image. Due to that, though, RAW files have a large file size and look a little flat, so they might require a little more ‘post-shoot’ thought than some other formats. Here, we’ll… Continue reading How to Build a Basic Photo Post-Processing Workflow With Adobe Camera Raw
The Photographer’s Guide to Finding Models on Model Mayhem
Searching for a model can be frustrating for photographers who are planning a photoshoot. Finding models on Model Mayhem is a simple solution to this problem, but only if you know how Model Mayhem works. You’ll need to know the best way to connect with models who meet your specifications while avoiding common pitfalls. Our… Continue reading The Photographer’s Guide to Finding Models on Model Mayhem