Tag: project

Capturing motherhood in commercial advertising

Last year, the parenting products company Frida released its first TV commercial during the Golden Globes. Featuring moms in real life, the ad highlighted the moments we rarely see in commercial media: the clogged ducts, the cabbage compresses, and other lactation hurdles. Within a few days, the original version of the ad had racked up… Continue reading Capturing motherhood in commercial advertising

Understanding fundraising in the crypto space

When he first learned that Ukraine had been invaded, the renowned photographer Vitaliy Raskalov was thousands of miles away, but he knew he had to help. Within a week of the invasion, he’d raised the equivalent of $10,000 in ether through the sales of his well-known NFT photography collection, which went toward providing bulletproof vests,… Continue reading Understanding fundraising in the crypto space

Best video editing software for Macs in 2022

Adobe Best Overall Adobe Premiere Check Price This powerful program ties neatly into the Adobe infrastructure Most User-Friendly Final Cut Pro Check Price Apple’s own pro video editing software offers powerful features with a streamlined interface. Best Free iMovie Check Price This free software has surprisingly powerful features. Whether you are a seasoned video editor… Continue reading Best video editing software for Macs in 2022

Carla Coulson’s floral portraits capture the beauty—and fragility—of being a young woman

L-R: “On My Way,” “Great Future Ahead,” and “See Me”. Carla Coulson “I’m obsessed with romantic flowers,” says Carla Coulson, an Australian-born photographer who splits her time between Paris and Greece. On the day I interviewed her, she was sitting in her home in Greece, surrounded by prints she made of the Italian coast, on… Continue reading Carla Coulson’s floral portraits capture the beauty—and fragility—of being a young woman

2022 summer trends for your Licensing Portfolio

As we (finally!) emerge from the pandemic, this summer offers more opportunities than ever to refresh your Licensing Portfolio. Late last year, Expedia named the “Greatest of All Trips (GOAT)” as their top travel trend for 2022, citing travelers’ interest in “going big” and creating meaningful experiences post-pandemic. Think spa retreats, off-the-beaten-path destinations, luxe amenities,… Continue reading 2022 summer trends for your Licensing Portfolio

How to Add Free Animations to Live-action Video in 30 Minutes With After Effects

Create your own animations with this quick tutorial: you’ll learn how to combine free characters from Reallusion with live-action stock video from Envato Elements using Adobe After Effects. We’ll show step-by-step how to download and add the free 2D cartoon animations to a live action video, in about 30 minutes start to finish. To celebrate… Continue reading How to Add Free Animations to Live-action Video in 30 Minutes With After Effects

These winning food photos will make you hungry

“On ice.” Winner of the Wine Photographer of the Year-Produce category. Suzanne Becker Bronk One thing that unites us all is food. It’s a key element not only to survival but to tradition, celebration, and community. This year’s winners of the Pink Lady Food Photographer of the Year awards showcase the customs and stories woven… Continue reading These winning food photos will make you hungry

How to Export Smaller Files and Better Quality Video from Premiere Pro Using HEVC/H.265

In this lesson on from David Bode’s free course, Ultimate Premiere Pro FAQ, you will learn how to export your projects using the successor to H.264: H.265. H.265, or High Efficiency Video Coding, is 25 to 50% more efficient. This means you can have the same size of a file and you’re going to get… Continue reading How to Export Smaller Files and Better Quality Video from Premiere Pro Using HEVC/H.265