Slideshows are a dynamic and exciting way to show off your best images, but creating slideshows can be quite time-consuming, and sometimes it’s difficult to hit the sweet spot between over-the-top and dull. An easy solution is to use slideshow templates for Abobe Premiere Rush. Happily, we have a few great ones that are available… Continue reading 10 Top Slideshow Templates for Adobe Rush
Tag: lifestyle
How to effectively capture texture in your commercial content (Part 2)
More than a decade ago, the camera brand Leica revealed an eye-catching print and outdoor ad campaign in Switzerland, featuring photographs of various textures found throughout everyday city life: wood, metal, bricks, and more. The ads were installed on real-life walls of the same texture, revealing the up-close details of each surface. The goal was… Continue reading How to effectively capture texture in your commercial content (Part 2)
How to choose the perfect time for your shoot
Karl Lundholm loves shooting on the water half an hour before sunset, while Ryan Locknecker has a passion for watching the sunrise in the mountains. Ueli Frischknecht prefers twilight—“that brief moment right before sunrise.” Daniel Casson likes shooting in the morning because of the combination of fog and sunlight, while Elsa Bleda feels drawn to… Continue reading How to choose the perfect time for your shoot
Seven tips for curating and editing down your Licensing portfolio
One of the most common reasons great photographs are rejected from commercial Licensing boils down to one simple fact: the images are too similar to each other. There are a few explanations about why this might happen. Maybe you didn’t get enough variety while on location, and you got home to find all your photos… Continue reading Seven tips for curating and editing down your Licensing portfolio
Tips to help wedding photographers cope with the busy season
2022 is expected to bring an estimated 2.5 million weddings, a 15% increase from a typical year. In fact, it’s predicted to be the busiest season in nearly four decades. According to a recent survey from The Knot, almost 90% of couples in 2021 hired a photographer, making photographers among the most in-demand of all… Continue reading Tips to help wedding photographers cope with the busy season
The luxury aesthetic and how to achieve it for editorial and lifestyle shoots
In recent months, Balenciaga launched a furry pink pop-up shop in London, Dior opened its renovated flagship store in Paris, and Gucci debuted a luxury boutique in Austin. Pinterest named “Limitless Luxe” as one of their top trends for 2022, citing increases in search terms for everything from “luxury powder room” to “luxury kids bedroom.”… Continue reading The luxury aesthetic and how to achieve it for editorial and lifestyle shoots
Gender identity in commercial Licensing
According to research from the Pew Research Center, more than a third of Gen Zers personally know someone who uses gender-neutral pronouns, and 59% say that online profiles and forms should include options beyond the binary “man” and “woman.” Half say that society is not accepting enough of people who don’t identify as either a… Continue reading Gender identity in commercial Licensing
Why texture is important in your commercial content (part 1)
A few years ago, research by professors at the University of Washington Foster School of Business, Brigham Young University, San Diego State University, and the University of Illinois revealed that advertisements that trigger our sense of touch inspire customers to purchase products more quickly than those focusing primarily on sight or sound. Markets have long… Continue reading Why texture is important in your commercial content (part 1)
The 500px team shares insight on creating sellable content
In 2017, a survey from Splashlight revealed that 47% of US online consumers rank high-quality product images as the most influential factor in considering a purchase. In 2019, research from Buffer found that 35.8% of marketers surveyed named images/video as the most important aspect when creating and publishing content. And in 2021, 52% of marketers… Continue reading The 500px team shares insight on creating sellable content
Data-Backed Ways to Include Amusement Parks and Carnivals in Your Ads
What can travel and lifestyle brands do to make their ads more clickable? AI gives us insights on how to use theme park imagery to boost campaign engagement. The post Data-Backed Ways to Include Amusement Parks and Carnivals in Your Ads appeared first on The Shutterstock Blog.