How to price your NFTs

In 2017, the creative technologists at Larva Labs created a collection of 10,000 unique pixel-art characters. They then offered them to anyone with an Ethereum wallet, and they were quickly snatched up. Some were sold soon after, for around $30. But it wasn’t until 2021 that the project, CryptoPunks, would become a household name. In… Continue reading How to price your NFTs

Make your Licensing photos more salable with these simple tips!

As we navigate an increasingly digital world, images remain one of the most important tools for today’s marketers to connect with consumers. According to research, not only are social media posts with pictures more popular than those without, but professionally shot, high-quality photos lead to higher engagement. In 2022, brands and advertisers understand that choosing… Continue reading Make your Licensing photos more salable with these simple tips!

The Nikon Z9 Will Be a Sales Flop, But That’s Not What’s Important

Nikon unveiled the Z9 back in October to a world desperate for updates about their new top shelf model after months of teasers. This was eagerly awaited, not least to see how it compared to Sony’s blockbuster Alpha 1 and because it beat Canon to the proverbial flagship punch. Now that the dust has well… Continue reading The Nikon Z9 Will Be a Sales Flop, But That’s Not What’s Important

Sony Suspends a7C and a6600, Permanently Ends a7 II and a6100

The chip shortage continues to hamper Sony’s ability to produce cameras. Today, the company has announced that it is no longer accepting orders for the Alpha 7C and a6600 and has “completed production” on the Alpha 7 II and a6100. Sony published an apology note on its Japanese website and has noted four cameras are… Continue reading Sony Suspends a7C and a6600, Permanently Ends a7 II and a6100

How Much Top Instagram Photographers Can Charge for Sponsorships

A new report published by film location finder Giggster highlights some of the top-performing Instagram photographers and estimates how much each is likely making on sponsored content. Giggster is an online platform and marketplace that can be used to scout and book privately-owned locations that are friendly to the photography and film industries. The focus… Continue reading How Much Top Instagram Photographers Can Charge for Sponsorships

Global Chip Shortage Appears to Be Hurting Sony Significantly

While the global chip and parts shortage has made the availability of new camera equipment scarce across the board and most manufacturers have had difficulty meeting demand, Sony may be the one feeling the biggest pinch. According to a report from CNET Japan which was spotted by DigiCame-Info, Sony’s market share in Japan took a… Continue reading Global Chip Shortage Appears to Be Hurting Sony Significantly

The Secret to Selling Your Photography is Finding Your Audience

Although it’s tempting to believe that anyone and everyone is a potential customer for your photography, your actual target customer base is much more limited. Finding customers who are likely to buy your photos without spending exorbitantly to acquire them is the key to any successful marketing campaign. “One size fits all” marketing approaches never… Continue reading The Secret to Selling Your Photography is Finding Your Audience

What to expect when submitting your photos to commercial Licensing

2020 was the year of the “side hustle,” with people around the world turning their passions into passive income or planning to do so in the near future. For many photographers, in particular, that meant selling presets, opening an online print shop, or selling their work as creative stock photography. Stock photography, also known as… Continue reading What to expect when submitting your photos to commercial Licensing