According to research from Google, 82% of consumers agree that sustainability is more top-of-mind for them than it was before the pandemic, with 78% saying that big businesses have a role in helping to combat climate change. Google Search data further indicated that consumers are looking for everyday actions they can take to make a… Continue reading Licensing trend alert! Eco/sustainable Christmas
Tag: living
Capturing emotion in your commercial portraits
Emotion has a powerful influence over our everyday purchasing decisions, and this year, new research from the research consultancy Brand Keys revealed just how far that influence goes. In 1997, researchers found that rational considerations weighed more heavily than emotional ones when driving brand loyalty. However, that’s changed today, with emotional considerations outpacing rational ones.… Continue reading Capturing emotion in your commercial portraits
How to Master Audio With Fairlight
If you’re looking for ways to make your audio sound professional, it’s not as hard as it may look. In this tutorial, I’ll be going over some tricks and tools, as well as sharing my general workflow to achieve great audio with Fairlight. When it comes to audio, there’s tons you can do, from buying… Continue reading How to Master Audio With Fairlight
A guide to renting camera gear
On set at a music video shoot with all my rented gear. The monitors were rented through LensRentals.com while the lights and slider were picked up from brick-and-mortar rental house CSI. Buying lights, a slider, video monitors and a gimbal for this shoot would have blown my budget, renting was only a few hundred dollars.… Continue reading A guide to renting camera gear
How to Make a Video for World AIDS Day (December 1st)
December 1st is World AIDS Day. Find out how you can help to raise awareness by creating an engaging video with a World Aids Day video template. World AIDS Day takes place every December 1st and is an opportunity to create awareness and show support for those living with HIV, as well as to commemorate… Continue reading How to Make a Video for World AIDS Day (December 1st)
Tiny homes, digital nomadism, & life off-grid: Ideas to incorporate into your commercial photography
In 2020, IKEA joined forces with Vox Creative and Escape, an RV and tiny home builder, to build a mobile tiny home in hopes of promoting awareness around sustainable and affordable living. Complete with solar panels, kitchen surfaces made of repurposed plastics, and sustainably grown pine paneling, the house clocks in at just 187 square… Continue reading Tiny homes, digital nomadism, & life off-grid: Ideas to incorporate into your commercial photography
NFT Trends: Exploring AI in NFT projects
Alice has a personality and a face, but “she” doesn’t exist—at least not in the traditional sense. Inspired, in part, by the Lewis Carroll character, “Alice” was created by the artist Robert Alice in collaboration with a synthetic media company called Alethea AI. Her “face” was built from generic CGI stock models, and she can… Continue reading NFT Trends: Exploring AI in NFT projects
Greenland Sharks Finally Receive Protection
A new international ban protects the world’s longest-living vertebrate from being intentionally caught or retained as bycatch
Portraits from the Summer of Love, and four other photo book picks
Shenandoah Jordan, Super Adaptoid, Lady Glorious, Matthew, and Steve Culligan in a Convertible, Haight Street, August 13, 1968. From Elaine Mayes’ “The Haight-Ashbury Portraits 1967–1968”. © Elaine Mayes In this season’s photo book selection, we look at early color photographs by urban street photographer, Mitch Epstein; Elaine Mayes’s portraits of hippies and oddballs at the… Continue reading Portraits from the Summer of Love, and four other photo book picks
NFT trends: Poetry’s resurgence through NFTs
Late last year, the poet Arch Hades joined forces with the digital artist Andrés Reisinger and the musician RAC to create Arcadia. The nine-minute video sold as an NFT for $525,000 at Christie’s, and it also revealed the ways in which NFTs (non-fungible tokens) could foster a new way of consuming poetry beyond the page.… Continue reading NFT trends: Poetry’s resurgence through NFTs