Why texture is important in your commercial content (part 1)

A few years ago, research by professors at the University of Washington Foster School of Business, Brigham Young University, San Diego State University, and the University of Illinois revealed that advertisements that trigger our sense of touch inspire customers to purchase products more quickly than those focusing primarily on sight or sound. Markets have long… Continue reading Why texture is important in your commercial content (part 1)

How to Create a Cool Glitch Photo Effect in Adobe Photoshop

What You’ll Be Creating Photo effects are a great way to practice and harness your Photoshop skills. In this lesson, you’ll learn how to create a fun photo glitch effect using Marquee Tools, the Wave Filter, and more! Looking for glitch effect Photoshop actions? Once you’ve learned how to make a glitch effect in Photoshop,… Continue reading How to Create a Cool Glitch Photo Effect in Adobe Photoshop

New gear: The Nikon Z30 is a lean, mean 4K video-shooting machine

The new Nikon Z30 is priced at $709.95 for the body only. Nikon Nikon is hoping to appeal to the video content-creating crowd with the launch of its new Nikon Z30 mirrorless camera. Though Nikon mirrorless cameras have long touted impressive video chops—the Nikon Z50 is our favorite camera for Youtubers under $1K—this is the… Continue reading New gear: The Nikon Z30 is a lean, mean 4K video-shooting machine

The Nikon Z 400mm f/4.5 VR S is a compact super-telephoto built for handheld shooting

The Nikon Z 400mm f/4.5 VR S is the lightest in its class. Nikon Super-telephoto lenses tend to be large and heavy. But, with the launch of the new Nikon Z 400mm f/4.5 VR S, Nikon is adding an another lightweight super-telephoto to its S-line of mirrorless full-frame glass. It slots in alongside the recently-launched… Continue reading The Nikon Z 400mm f/4.5 VR S is a compact super-telephoto built for handheld shooting

Best time lapse cameras for 2022

Stan Horaczek Best Nikon (and best overall) Nikon Z6 II Check Price Best dedicated time-lapse camera Brinno BCC2000 Check Price Best for beginners GoPro HD Hero10 Check Price With the right skills and gear, just about any camera can be a time lapse camera. Some, however, make it much easier than others when it comes… Continue reading Best time lapse cameras for 2022

How to Stream Video to Multiple Platforms Simultaneously With Restream and OBS

Video platforms and their intricate algorithms are always changing, but there’s one general strategy that continues to remain relevant: sharing your content across multiple platforms, or POSSE — Publish on Own Site, Syndicate Elsewhere. In this tutorial we’ll show you two ways you can use Restream to connect to multiple platforms; locally, through Restream, and… Continue reading How to Stream Video to Multiple Platforms Simultaneously With Restream and OBS

New gear: Meike 85mm f/1.8 sets a new benchmark for affordability

The new Meike 85mm f/1.8 lens for Sony Full-frame E-mount is priced at $199.99. Meike If you’re a full-frame, Sony E-mount shooter on a budget, Hong Kong-based lensmaker Meike has just the thing for you. The new Meike 85mm f/1.8 prime lens includes autofocus support and blows its sole direct rival out of the water… Continue reading New gear: Meike 85mm f/1.8 sets a new benchmark for affordability

With thoughtful luminescence, Elizabeth Messina offers an intimate study of the female portrait

Messina is renowned for her stunningly simple portraits of women that convey depth and feeling. Elizabeth Messina Southern California-based photographer Elizabeth Messina is something of a legend. With her beloved Contax 645 and Fujifilm GFX100s, she has photographed for the likes of Tori Spelling, Claire Pettibone, and Brooke Shields—and that’s just to name a few.… Continue reading With thoughtful luminescence, Elizabeth Messina offers an intimate study of the female portrait

Surf’s up: 11 tips for jaw-dropping surf photography

More than a hundred years ago, a photographer by the name of A. R. Gurrey self-published The Surf Riders of Hawaii, the first book dedicated entirely to the subject of surfing. By the 1930s, John Heath “Doc” Ball helped establish surf photography as a profession. In the 1960s, Leroy Grannis documented the surf scene at… Continue reading Surf’s up: 11 tips for jaw-dropping surf photography