Tag: lifestyle

Capturing emotion in your commercial portraits

Emotion has a powerful influence over our everyday purchasing decisions, and this year, new research from the research consultancy Brand Keys revealed just how far that influence goes. In 1997, researchers found that rational considerations weighed more heavily than emotional ones when driving brand loyalty. However, that’s changed today, with emotional considerations outpacing rational ones.… Continue reading Capturing emotion in your commercial portraits

7 Kawaii Templates for Videos in After Effects

Kawaii, overly simplified, is a Japanese word for cute. The word has been derived from a longer phase that describes someone who has started blushing (again, overly-simplifying here), and has come to have a cultural meaning that can be used to describe certain human (and non-human) qualities, specific styles of manga, handwriting, fashion, video, and… Continue reading 7 Kawaii Templates for Videos in After Effects

Using rental equipment to elevate your commercial photoshoots

Between $3,000 cameras, $1,000 lenses, $500 speedlights, and $300 LED panels, photo studio costs can add up quickly. It can also be a pain to store and transport all your gear, especially when you add 16-pound c-stands and giant octaboxes into the mix. “Not only do photographers have to haul everything from shoot to shoot,… Continue reading Using rental equipment to elevate your commercial photoshoots

Tips for photographers on how to tackle pre-shoot anxiety

Consider this: according to research from the Yale Center for Emotional Intelligence, artists experience more stress and anxiety when compared to those in other fields, but they also measure higher in terms of strengths such as hope or ego resilience—or the ability to recover from difficult times. In other words, artists might have more anxiety… Continue reading Tips for photographers on how to tackle pre-shoot anxiety

20 Top Lightroom Presets for Photography — Instant Image Filters and Photo Effects

Lightroom presets can speed up your photo-editing workflow and help create a consistent look in your photography. Here, we showcase our favorite Lightroom Presets from Envato Elements. If you’re a professional photographer who constantly uses Adobe Lightroom or other editing software, you’ll love our subscription-based marketplace. For a low monthly fee, Envato Elements gives you… Continue reading 20 Top Lightroom Presets for Photography — Instant Image Filters and Photo Effects

5 Top HDR LUTs and Lightroom Presets

Create dramatic, colourful photographs with a professionally made LUT or Lightroom preset. They’re all included in a subscription to Envato Elements, so you can try as many as you like! Here are some of the best. 5 Top HDR LUTs and Lightroom Presets HDR Real Estate Lightroom Presets Featured HDR Lightroom Presets From Envato Elements A… Continue reading 5 Top HDR LUTs and Lightroom Presets