At the end of last year, Deloitte Global released a prediction for 2022: NFTs for sports media, they estimated, would generate over $2 billion in transactions over the course of the year, doubling the number we saw in 2021. Furthermore, they predicted that four to five million sports fans worldwide would acquire an NFT sports… Continue reading Picturing the future of NFTs in sports
Category: influencers
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Redefining age in active lifestyle photography
In 2020, Subaru ran a commercial celebrating the relationship between a grandma and her granddaughter, as they embark on a road trip. They get milkshakes, dance along to the radio, and chat about the future. At one point, after noticing her granddaughter make eye contact with a cute boy, the grandma runs out to get… Continue reading Redefining age in active lifestyle photography
Capturing the age of influencers and sharing on social media
According to the recently-released Culture Rising: 2022 Trends Report by Facebook IQ, conversations about influencer marketing are on the rise. On Facebook, topics such as “brand ambassador” and “social influence” went up by 131% and 91%, respectively. Meanwhile, on Instagram, the topic #Microinfluencer rose by 384%, while #Creator saw a 76% boost. What’s more, 40%… Continue reading Capturing the age of influencers and sharing on social media