Captured on an iPhone 13 Pro in Apple ProRAW and processed through Apple Photos. Jeff Carlson Photo technology continually advances, and generally, that’s great for photographers. But let’s be honest, lately, that pace seems to be overwhelming. It often feels as if we don’t have much choice between embracing or rejecting the changes. In a… Continue reading Testing the advantages of Apple’s ProRAW format
Tag: shooting
Five tips for capturing your subjects in a commercial lifestyle shoot
A recent study commissioned by the personal care company Schick revealed that 85% of men prefer to see everyday people depicted in advertising. Inspired by their findings, the brand interviewed men across the country, forgoing the use of professional models, actors, or celebrities for a more candid, documentary-style aesthetic. The study—and subsequent rebrand—was one in… Continue reading Five tips for capturing your subjects in a commercial lifestyle shoot
DJI Mini 3 Pro review: our new favorite travel drone
Always on the lookout for obstacles, the Mini 3 Pro has three sets of binocular optical sensors that scan forward, behind and beneath the drone. Mason Marsh The sub-250 gram drone market is flooded with flying toys, but today’s launch of the DJI Mini 3 Pro is giving us a travel-friendly aerial marvel with 3-way… Continue reading DJI Mini 3 Pro review: our new favorite travel drone
Photography pricing guide: How to know what to charge in 2022
Last year, we witnessed a “start-up boom,” with 5.4 million new business applications filed in the United States alone. Following a challenging few years, more people are embarking on new professional journeys—and facing unexpected challenges and rewards along the way. For any new photography business, one of those first hurdles is determining your prices. No… Continue reading Photography pricing guide: How to know what to charge in 2022
8 classic films every analog photographer should try
Shot on Ilford HP5 Plus. Dan Bracaglia We’ve seen lots of great new films come on the market in the last few years, but there are also a lot of classic films we love—survivors from the pre-digital days that have changed little or not at all since film’s heyday. Here are eight classic films we… Continue reading 8 classic films every analog photographer should try
Sony a7IV sample images gallery: ocean spray, aerial views, and one happy pup
Sony a7IV, Sony FE 12-24mm f/2.8 | @ 23mm, ISO 200, 1/500 sec, f/2.8. Abby Ferguson Sony has been putting out some impressive gear lately, and the Sony a7IV is no exception. It’s an ideal camera for a wide variety of individuals and use cases—everything from vlogging to more fine-tuned videography and of course, all… Continue reading Sony a7IV sample images gallery: ocean spray, aerial views, and one happy pup
Best video editing software for Macs in 2022
Adobe Best Overall Adobe Premiere Check Price This powerful program ties neatly into the Adobe infrastructure Most User-Friendly Final Cut Pro Check Price Apple’s own pro video editing software offers powerful features with a streamlined interface. Best Free iMovie Check Price This free software has surprisingly powerful features. Whether you are a seasoned video editor… Continue reading Best video editing software for Macs in 2022
Best photo editing software for macs in 2022
Stan Horaczek Best overall Adobe Lightroom Check Price Adobe’s raw workflow software has become a standard for photographers. Best for raw photos Capture One Pro 22 Check Price Pull every last bit of image quality out of your raw files. Best for beginners Photoshop Elements Check Price Photo editing software will help you improve your… Continue reading Best photo editing software for macs in 2022
Get groovy: We want to see your best instant photos
Celebrate the Land Camera’s 50th birthday with an instant photo. Marissa Wu Last week, the legendary Polaroid SX-70 Land Camera celebrated its 50th birthday. Debuting in 1972, the camera represented instant photography at its finest—and it remains well-loved to this day, with a cult following. To celebrate the Land Camera’s anniversary, this week’s Photos of… Continue reading Get groovy: We want to see your best instant photos
How to Use Polarised Reflections: a Photographer’s Guide to Light
If you’d like to know more about the essential role that light plays in photography, then you’ll love our course, A Photographer’s Guide to Light. Photons have an electromagnetic field that fluctuates as it moves through space. In this lesson, you’ll find out why that matters to photographers. Noticing Polarised Reflections Polarised light refers to the… Continue reading How to Use Polarised Reflections: a Photographer’s Guide to Light